Congrats to Maureen Hendricks for winning the Employee of the Quarter Award for Q3! Maureen is always quick in her responses, respectful to everyone, direct and to the point and has a wonderful sense of humor. She is a true team player and we are so fortunate to have her as part of the Whitebird family!

What is the difference between the Mullen Test and the Edge Crush Test (ECT)? You may have come across these terms in the corrugate industry, because they are a valuable testing standard. The Mullen Test has been around for a century and evaluates how much force a flat piece of corrugate can withstand. Such a test is good to determine if individual boxes can withstand the forces of handling without bursting. However, in the last 20 years or so, the supply chain saw more stacked packages on pallets, which led to the Edge Crust Test. Today, the ECT is the standard in Ontario for testing the stacking strength of a box, with 32 ECT being the most common.

So which test rating do you need? It depends on your supply chain, but for most packages, the ECT will be a helpful indicator of box strength in transit on a pallet, whereas the Mullen Test will be more applicable to individually shipped boxes where puncture and tear resistance are your primary concern.

This retail endcap display is an excellent example of what we can create from corrugate. This display was die cut and constructed from laminated kraft to create an attractive finish. The display is custom printed to fit a specific promotion within a store. The bold blue color and quality printing finish is sure to catch the eyes of shoppers strolling by and drive up sales for what is being featured. Designed to showcase other items, it also fulfills the purpose of exhibiting Whitebird’s ability to produce and print a solid structure with clear custom printed design.

Another custom designed box has been completed. This specially crafted box is able to securely house its contents while maintaining a sleek design and a professional image. This box is die cut to create an attractive structure that assembles with ease. Our digital printing capabilities turn a box into something more. It changes the purpose of the box from being a mere carrying item into being a distinguishing aspect of your brand presentation. The package is the first interaction that the recipient will have with their product and this is an excellent opportunity to instantly impress. See how Whitebird’s ability to make custom boxes can advance your business needs.

This custom jumbo fold over mailer features black print on white corrugate. These giant mailers are great for shipping over-sized posters, photos, maps, and artwork, keeping the contents flat and protected. Simply slide the contents in the top, fold the flaps, and tape shut. Make your mailer stand out from the rest with custom printing and sizing, just like this one. Get a custom quote here to get started.